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Business Strategy for Senior Executives: Explore how to create multi-million-dollar impacts by leveraging Strategy.
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Overview of Strategy Tools: Delta Model
Delta's model places the consumer (or the customer) as the focal point of any enterprise. Its premise is simple: customer satisfaction is...

Dr. Marvilano
5 min read


Overview of Strategy Tools: Value Curve Model
The Value Curve model provides a framework for identifying where a firm's value is created and how it is delivered through its products...

Dr. Marvilano
5 min read


Overview of Strategy Tools: Tipping Point Leadership
The Tipping Point Leadership strategy tackles institutional challenges by focusing on the extremes. It is a strategy that seeks to pull...

Dr. Marvilano
5 min read


Overview of Strategy Tools: Coopetition
A coopetition strategy is a model that derives from the alliance of two or more competitors to deliver a mutually beneficial...

Dr. Marvilano
5 min read


How does "Gut first; Power second; Kung-fu third" applicable to business and strategy?
To become an effective business person, whether you are an entrepreneur, a business owner, a CEO, a business executive, or a strategist...

Dr. Marvilano
3 min read


Overview of Strategy Tools: TQM Framework
Quality control is important for every business that delivers tangible products or services. This necessitates the increasing adoption...

Dr. Marvilano
5 min read


Overview of Strategy Tools: The Niche Strategy
The niche strategy targets an exclusive audience by creating a differentiated product or service. It is a specialized value provider that...

Dr. Marvilano
5 min read


Overview of Strategy Tools: The Fishbone Diagram
This article seeks to explain how the Fishbone diagram works. Also referred to as the Root Cause Analysis or the Ishikawa Diagram, the...

Dr. Marvilano
5 min read


Overview of Strategy Tools: The 3C'S Framework
The 3C's model considers the three crucial elements that contribute to the growth of a business and the fulfillment of its objectives. It...

Dr. Marvilano
4 min read


Overview of Strategy Tools: Porter's Five Forces
Porter's Five Forces is a strategic planning model that recognizes and examines five competitive forces that define every industry or...

Dr. Marvilano
4 min read


Overview of Strategy Tools: Logical Incrementalism
The concept of logical incrementalism holds that organizations should implement critical strategies or decisions in small steps rather...

Dr. Marvilano
4 min read


Overview of Strategy Tools: Product Life Cycle
The Product life cycle is a framework that monitors and maintains a product over its life cycle. It covers various stages in the...

Dr. Marvilano
5 min read


Overview of Strategy Tools: PEST(EL) Analysis
PEST Analysis is a management framework that ultimately helps organizations determine their most competitive position in the market. It...

Dr. Marvilano
5 min read


Overview of Strategy Tools: The Resource-Based Framework
The resource-based view (RBV) is a management framework that recommends the various ways an organization can acquire a competitive advantage

Dr. Marvilano
5 min read


Overview of Strategy Tools: The Experience Curve
The experience curve is a concept that defines the relationship between a company's cumulative production yield and its production cost...

Dr. Marvilano
4 min read


Smart Marketing Strategies for Startups on a Shoestring Budget
Marketing is an essential aspect of any startup's journey to success. It helps create brand awareness, attract customers, and drive growth. However, for startups with limited financial resources, marketing can be a daunting challenge. The good news is that effective marketing doesn't always require a large budget. With creativity, strategic planning, and a focus on maximizing ROI, startups can implement cost-effective marketing strategies that deliver significant impact. In t

Dr. Marvilano
3 min read


Market Research on a Shoestring Budget: A Startup's Guide to Informed Decision-Making
Market research is a critical component of any startup's success. It provides valuable insights into customer preferences, market trends, and competitor analysis, helping entrepreneurs make informed decisions and create products or services that meet real-world needs. However, conducting comprehensive market research can be daunting, especially for startups with limited financial resources. In this article, we will explore cost-effective strategies for market research that st

Dr. Marvilano
4 min read


Finding the Optimal Sales Channel for Your Startup: A Guide to Driving Growth and Success
Choosing the right sales channel is a critical decision for startups as it directly impacts their ability to reach customers and achieve sustainable growth. With numerous options available, from direct sales to e-commerce platforms and partnerships, startups must carefully assess their target audience, product or service offerings, and resources to determine the most effective sales channel. In this article, we will explore the essential steps startups should take to find the

Dr. Marvilano
4 min read


Choosing the Right Target Market for Your Startup: A Strategic Guide to Success
Selecting the best target market is a crucial decision that can significantly impact the success and growth of a startup. Identifying and focusing on the right group of customers ensures that your resources and efforts are maximized, allowing you to create products or services that truly meet their needs. However, the process of choosing the best target market requires careful research, analysis, and a deep understanding of your startup's unique value proposition. In this art

Dr. Marvilano
4 min read


Innovating on a Shoestring Budget: How Startups Can Thrive with Limited Funds
Innovation is the lifeblood of startups, propelling them forward in a competitive landscape. However, the perception of innovation as a costly endeavor can be daunting for startups with limited financial resources. The truth is, innovation doesn't always require a hefty budget; instead, it demands creativity, resourcefulness, and a willingness to think outside the box. In this article, we will explore how startups can innovate on a shoestring budget and thrive despite financi

Dr. Marvilano
4 min read


Revamping Broken Processes on a Budget: A Startup's Guide to Efficiency and Innovation
Startups often encounter broken or inefficient processes that hinder their growth and success. However, revamping these processes can be a daunting task, especially when financial resources are limited. While investing in process improvement may seem challenging, it is a crucial step towards enhancing productivity and driving innovation within a startup. In this article, we will explore practical strategies that startups can implement to improve their broken processes on a bu

Dr. Marvilano
3 min read
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